Bill Baker – On Relevance, Strategy & the Human Touch

Bill Baker’s career in travel and tourism started with a domestic airline in Sydney, Australia over 40 years ago. After this first step in the tourism industry, Bill moved to Australia’s Hunter Valley, where his career in destination marketing really began. In those days, Hunter Valley had just ten wineries, one restaurant, and no lodging. … Continue reading Bill Baker – On Relevance, Strategy & the Human Touch