Best Food Travel marketing campaign
the judging Criteria
This category recognizes creativity and innovation in a destination marketing activity or campaign to attract visitors to a region/destination. The campaign can be international or domestic, a single promotional activity or a series of related promotions delivered by one organization. Food lovers often respond well to clever marketing, especially featuring plenty of food “porn”. However, with the words “local” and “authentic” are being overused in marketing, and food- and drink- lovers are starting to ignore those, and even take them for granted (i.e. that they are required).
Who Can Enter?
Destination Marketing Organizations, Tourism Boards, Chambers of Commerce, Business Improvement Districts, visitor information centers, NGOs that function as destination marketers and any other business type.
No taxes or VAT are payable, since we manage the Awards and bill out of our US office. Besides the one application fee, there are no additional fees of any kind. Have questions? Access the FoodTrekking Awards FAQ, write us at help(at)worldfoodtravel(dot)org or contact us here. We’re happy to help.
Best of luck!