Ifigeneia Leri

Ifigeneia Leri

Ifigeneia is a highly motivated and hardworking lecturer and researcher. She holds an MBA in Food Business Management (University of Western
Greece – Today: University of Patras) and was awarded a PhD by the Business Administration of Food and Agricultural Enterprises Department at the University of Patras, Greece. A substantial portion of her work has involved researching and she has conducted both business-focused and consumer-focused studies. Her primary research interests include the areas of consumer behaviour, consumer experience marketing, consumer emotions and tourism marketing. For the World Food Travel Association, she works as a marketing intern.