The World Food Travel Association preserves & promotes culinary cultures through hospitality & tourism.


What is food tourism?

“The act of traveling for a taste of place in order to get a sense of place.” ™


Our 20+ years experience with the food tourism industry gives us an undisputed edge.

We create economic opportunities where food and beverage meet travel and hospitality. Our knowledge, tools and training help trade professionals and organizations to leverage their area’s food and beverage to help create a strong sense of place, which increases visitor arrivals; destination brand equity; and export demand for their area’s food and beverage products.

Culinary Capitals

Certify your area and its culinary culture as a noteworthy destination for food or beverage lovers!

Association News

Trusted by the World’s Leading Companies in Food and Travel

The World Food Travel Association crafts resources, knowledge & opportunities for industry leaders

Winemakers Federation Australia Food Travel
Seoul Tourism Organization Food Travel
American Express Logo Food Travel
National Tour Association Food Travel
Visit Bristol Food Travel
World Travel Market Logo
Juneau Food Tours Food Travel
Failte Ireland Logo
Absolut Vodka Logo
Visit Finland Logo
Travel Alberta Logo
I Heart New York Logo

Our Practice Areas


Our Practice Areas explore the intersection of the topics below and the food and beverage industry. Our Practice Areas publish news and reports, conduct training and provide advice on how the topics below intersect with and impact food and beverage tourism.


Wellness & Health

Health and wellness are two sides of the same coin, and both have an important impact on food and beverage tourism. We explore the connection.

Wine & Beverages

When we say "food tourism" beverages are always included. While wine is first, we look at all beverages that have a role in our industry.


Perhaps the most important factor in business today, we consider the People, Planet, Profit argument as we explore sustainability's role in our industry.

Culinary Culture

Our mission is to preserve and promote culinary cultures vis-a-vis tourism and hospitality. Without culinary culture, there is no reason to travel for food and drink.


Perhaps seemingly unrelated, the impact technology is having on our industry is considerable. We explore the connection for our industry stakeholders.

Agriculture & Rural

The seeds of cuisine are in agriculture. Without protecting and investing in agriculture and rural experiences, our industry loses an important dimension.